Deckorators® 2021 Product Launch Video
Now Available on The Ultimate Deck Shop YouTube Channel
‘Extravaganza’ spotlights new composite decking and railing accessories,
Deckorators Certified Pro charity deck build
GRAND RAPIDS, Mich., November 10, 2020 – The Ultimate Deck Shop, Regina and Saskatoon, Saskatchewan, Canada, has released its Deckorators® 2021 Product Launch Party Extravaganza episode on YouTube. In the video, the hosts of the popular “Ultimate Deck Podcast” review new Deckorators composite decking and deck railing accessories that will become available to building-material dealers and deck builders in early 2021.
The Deckorators 2021 Product Launch Party Extravaganza video features “Ultimate Deck Podcast” hosts Shane Chapman, Wade Laurent and Bryce Wolaniuk virtually discussing features and benefits of the new-for-2021 products with Deckorators senior marketing manager Jase DeBoer, while also interacting with dealer and contractor viewers on Instagram Live. The event marked the 100th episode of the entertaining and candid Ultimate Deck Podcast.
New composite decking and railing accessories products reviewed on the video include:
- Deckorators® TrailheadTM wood-plastic composite (WPC) decking, an entry-level composite with a 25-year removal and replacement warranty.
- New color options for Deckorators® VistaTM decking, the brand’s popular WPC line. Silverwood (light gray) and Dunewood (medium brown) add color pairing options.
- A new 9¼-inch width and 21-foot length for Deckorators® VoyageTM decking, offering new design choices for the premium mineral-based composite (MBC) decking.
- 50-year structural warranty coverage for the MBC decking family of Voyage, Vault, Frontier, picture frame boards and porch flooring.
- Deckorators ALX aluminum post extensions that make it easy to install and hang outdoor lighting such as string lights and café lights.
- Deckorators ALX Contemporary aluminum deck gate, which adds an attractive, safe entrance and exit point that coordinates with ALX Contemporary railing.
- Continuous top rail brackets, which help achieve a unique, continuous railing look with for ALX Contemporary preassembled aluminum railing.
As part of the Deckorators product launch, which took place in the Denver, Colorado, area in early October, Deckorators collaborated with some local members of the Deckorators Certified Pro contractor program and Adaptive Adventures to build a wheelchair-accessible outdoor space for Ben Hernandez of Lakewood, Colorado. The deck’s design featured new Trailhead composite decking and new ALX aluminum post extensions for hanging bistro lights.
Deckorators Certified Pros volunteering their time and talent for the week-long charity build included Colorado Customer Covers & Decks (Morrison), Freedom Contractors (Denver), Rhino Constructors LLC (Denver), Precision Construction (Golden) and Techno Metal Post Pikes Peak Region (Colorado Springs). Some representatives from those companies joined the Product Launch Party Extravaganza episode to talk about the project and their businesses with the hosts.
Watch the Deckorators 2021 Product Launch Party Extravaganza video on the Ultimate Deck Shop YouTube page here.
“We appreciated the opportunity to work with the Ultimate Deck Shop to debut our new-for-2021 products in a unique and fun way,” DeBoer said. “It was also incredible to see members of our Deckorators Certified Pro family come together to build a beautiful new outdoor space for a deserving person like Ben. Giving back was the perfect way to cap off a really special launch of our new products. We now turn our focus to helping our dealer and contractor partners get ready for a successful 2021.”
For more information on the new Deckorators products, visit www.Deckorators.com/2021 or register free for the upcoming DeckExpo Virtual Edition to visit the online Deckorators showroom and schedule a one-on-one meeting. DeckExpo, which is now combined with the International Pool Spa Patio (PSP) Expo, will be held virtually Nov. 11-13 from 10 a.m. to 6 p.m. ET. The event brings together the pool, spa, backyard and decking industries.
Deckorators, the first name in decking, railing and accessories and the originator of the round aluminum baluster, is a brand of UFP Retail Solutions, LLC, a UFP Industries company. Deckorators started the low-maintenance aluminum balusters category with the Classic Series and has since led the industry with many new and innovative decking and railing products. Its approach to developing exciting and distinctive products allows both DIYers and builders to bring the personal creativity of interior design to outdoor living.
To learn more about Deckorators decking and railing accessories, visit www.deckorators.com or call 800-556-8449.
Follow Deckorators on Instagram: @Deckorators
UFP INDUSTRIES, INC. (NASDAQ: UFPI)
UFP Industries, Inc., formerly Universal Forest Products, is a holding company that provides capital, management and administrative resources to subsidiaries that supply wood, wood composite and other products to three robust markets: retail, construction and industrial. Founded in 1955, the Company is headquartered in Grand Rapids, Mich., with affiliates throughout North America, Europe, Asia and Australia. For more about UFP Industries, go to www.ufpi.com.